In relation to the publication of the 2020 calls for proposals for grants for information provision and promotion measures concerning agricultural products, Chafea organised an info day for potential applicants.
Similar to past info days, speakers from the European Commission and Chafea have presented the Annual Work Programme 2020 as well as the calls. The info day was also feature a de-briefing on the own initiatives of the European Commission.
This year, the beneficiaries of promotion funding take a prominent role and share their experience with setting up and implementing promotion programmes. The participants also had the opportunity to listen to presentation by external experts and applicants on the challenging aspects of proposal preparation, such as market analysis and demonstrating the impact of projects.
The event included a match-making session aiming to bring together potential applicants looking for partners in view of submitting joint applications for funding.

About  Calls for Proposals 2020:

Two calls for proposals for "Information provision and promotion measures for agricultural products carried out in the internal market and in third countries" in accordance with Regulation (EU) No 1095/2010. 1144/2014 was published on 14 January 2020 with an application deadline of 15 April 2020.

Each year two calls for proposals are published for SIMPLE and MULTI programmes.The available funding is 200 million EUR per year. Beneficiaries can receive up to 80% EU funding for their promotion campaigns in the internal market or in third countries.

European Commission and Chafea offer a wide range of tools, in order to support the applicants in their proposal preparation and submission process.

https://ec.europa.eu/chafea/agri/en/funding-opportunities/calls-for-proposals

Call text and other useful documents:

https://ec.europa.eu/info/funding-tenders/opportunities/portal/screen/programmes/agrip

The overall objective of promoting agricultural products has increased the competitiveness of the Union's agricultural sector.
EU policy has provided information and promotion measures for agricultural products intended to open up new markets. Under the slogan "Enjoy, it's from Europe", it aims to help agricultural organizations to promote EU agri-food products on the international market and to increase the awareness of consumers and needy European farmers in providing quality products.

More information on political promotions –

https://ec.europa.eu/info/food-farming-fisheries/key-policies/common-agricultural-policy/market-measures/promotion-eu-farm-products_en

Promotional projects for EU agricultural products have been designed to open up new market opportunities for EU farmers and the broad food industry, and to help build an existing business.

There are two types of promotions:

1. 
   one run by European trade or inter-trade organizations and co-financed by the EU;
   
   2. one directly run by the EU only, such as diplomatic offensives by the Commissioner in non-EU countries of radio agricultural and food traffic or participation in websites and communication campaigns to promote EU agricultural products.
   
   Promotional policy rules set out how EU funds can be used for information and promotional initiatives in EU Member States and non-EU countries.

Eligibility entry requirements:

Eligibility may relate to the applicant's profile, promote products and schemes or activities. For the full eligibility of qualifying applications, visit:

 https://ec.europa.eu/chafea/agri/funding-opportunities/eligibility

All information about Calls you can be found at:

https://ec.europa.eu/chafea/agri/funding-opportunities